![]() ![]() Studies have shown that our brains process visuals a lot better than text. Using visuals along with text aids not only our comprehension but also our communication of scientific research. When complex scientific concepts need to be explained to someone who’s not familiar with your work, using some form of visual media is generally the best way to go. Of course, there will always be traditional forms of research communication, such as original manuscripts, reviews, or even letters, all of which have their place amongst the pages of a journal. However, the landscape of research communication is undeniably changing. Journals are now beginning to embrace alternative formats such as lay summaries, infographics, cartoon abstracts, posters. I believe in presenting impactful research in a visually engaging format, and I do so often by steering clear of presenting jargon-heavy paragraphs and complex tables/figures.Īs visualizers, we also don’t tie ourselves to specific design philosophy and we keep ourselves open to different subject areas.Īs a science communicator at Impact Science, it is my job to visualize complex scientific research, so that you as a researcher can reach an audience that a journal sometimes can’t. It helps us think outside the box! I could start my day working on an infographic for bone surgery, break for a discussion on a video script for explaining Brexit, and finish my day giving inputs on how to visualize an essay on data governance.īut, that’s enough about what I do. Because what I must tell you is that science communication today is changing.
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